Vertical Industry Segments

Below are summaries of the key market segments: their importance, key issues to be aware of, and other information to help you determine the industries that gain significant advantage from personal workstations.

Strategic Opportunities within Vertical Industry Segments

Financial Services

Specialized applications for banking, insurance, securities trading

Most financial institutions running mix of in-house and standard applications

Consolidation in banking industry driving standardization of IT systems

18 to 20% increase in hiring in Financial Services segment driven by shift to e-Business

Price-performance, real-time speed, ability to run office and mission-critical applications on a single workstation platform are key drivers

Multi-monitor environment, higher per seat hardware value

DCC

Content development for film, broadcast, video, Internet, games

Fastest-growing workstation industry segment

Highly competitive landscape driving prices lower, performance requirements up

Highly graphics intensive, requiring new price/performance levels of hardware

Migration of leading applications to personalworkstation platforms has turned the corner

Project collaboration over disparate locations typical in this segment

MCAD

2D and 3D CAD design, modeling, and prototyping for industry

Technical influencers are important

Hardware sales highly dependent on customer application requirements

Industry standard workstation platform acceptance lowers barriers to sales

EDA

Electrical engineering software for PCB and semiconductor design

Over $3 billion market segment, 90% currently on RISC/UNIX (67% Sun)

Hardware sales highly dependent on customer application requirements

Big opportunity to win market segment share from traditional workstations

Collaboration over intranet/lnternet requires fast I/O for sharing large, complex files

Geographical Information Systems

Applications that integrate and graphically display data for maps, satellite imagery, remote sensing device input

Vertical market subsegments include defense, forestry, environmental protection, flood management, agriculture and hundreds of other uses

Prevalent platform for high-end is RISC-based

Mid-range applications are moving fast to IA-based workstations

Entry-level platform mostly high-end PCs and entry-level workstations

Business visualisation

Tools for decision support, data mining, data management, analysis, and visualization of data

A new and fast growing market for workstations

Fueled by the rapid growth of e-Business and e-Commerce

New and powerful applications are lowering entry costs for businesses

Many applications are Intel-based; price/performance favors Intel

In many cases computation done locally with data from servers

Software Development

 

High-end Office